Ratibida columnifera, Upright Prairie Coneflower or Mexican Hat, flowering in garden

RATIBIDA COLUMNIFERA, upright prairie coneflower or Mexican hat, is a perennial adapted to many summer-dry climate gardens. This drought-tolerant plant features striking yellow daisy-like flowers with drooping red-brown centers, resembling a sombrero. Upright prairie coneflower grows in clumps with thin, erect stems reaching heights of 1 to 3 feet. It thrives in full sun and well-draining soil in mediterranean climates. This plant is native to North America, specifically the Great Plains region. Upright prairie coneflower is a pollinator magnet, attracting bees, butterflies, and other beneficial insects. It is a great addition to wildflower meadows, pollinator gardens, and naturalistic landscapes.